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| 1 | +--- |
| 2 | +layout: bidder |
| 3 | +title: Panxo |
| 4 | +description: Prebid Panxo Bidder Adapter |
| 5 | +biddercode: panxo |
| 6 | +tcfeu_supported: true |
| 7 | +gvl_id: 1527 |
| 8 | +usp_supported: true |
| 9 | +coppa_supported: true |
| 10 | +gpp_supported: true |
| 11 | +schain_supported: true |
| 12 | +floors_supported: true |
| 13 | +fpd_supported: true |
| 14 | +media_types: banner |
| 15 | +safeframes_ok: true |
| 16 | +bidder_supports_deals: true |
| 17 | +pbjs: true |
| 18 | +pbs: false |
| 19 | +prebid_member: true |
| 20 | +multiformat_supported: will-not-bid |
| 21 | +ortb_blocking_supported: false |
| 22 | +sidebarType: 1 |
| 23 | +--- |
| 24 | + |
| 25 | +### Before You Begin |
| 26 | + |
| 27 | +The Panxo adapter requires the Panxo Signal script to be installed on your page before Prebid.js loads. Please register at [app.panxo.ai](https://app.panxo.ai) to obtain your property key and Signal script endpoint. |
| 28 | + |
| 29 | +**Important**: Without the Signal script setting the `panxo_uid` in localStorage, the adapter will not participate in the auction. |
| 30 | + |
| 31 | +### Bid Params |
| 32 | + |
| 33 | +{: .table .table-bordered .table-striped } |
| 34 | +| Name | Scope | Description | Example | Type | |
| 35 | +|---------------|----------|--------------------------------------------------|----------------------|----------| |
| 36 | +| `propertyKey` | required | Property identifier from Panxo dashboard | `'abc123def456'` | `string` | |
| 37 | +| `floor` | optional | Minimum CPM floor price in USD | `0.50` | `number` | |
| 38 | + |
| 39 | +### Setup Example |
| 40 | + |
| 41 | +```html |
| 42 | +<!-- Step 1: Panxo Signal Script (MUST load before Prebid) --> |
| 43 | +<script async src="https://cdn.panxo-sys.com/o/YOUR_ENDPOINT_KEY"></script> |
| 44 | + |
| 45 | +<!-- Step 2: Prebid.js --> |
| 46 | +<script async src="prebid.js"></script> |
| 47 | +``` |
| 48 | + |
| 49 | +```javascript |
| 50 | +var adUnits = [{ |
| 51 | + code: 'banner-ad', |
| 52 | + mediaTypes: { |
| 53 | + banner: { |
| 54 | + sizes: [[300, 250], [728, 90]] |
| 55 | + } |
| 56 | + }, |
| 57 | + bids: [{ |
| 58 | + bidder: 'panxo', |
| 59 | + params: { |
| 60 | + propertyKey: 'your-property-key' |
| 61 | + } |
| 62 | + }] |
| 63 | +}]; |
| 64 | +``` |
| 65 | + |
| 66 | +### First Party Data |
| 67 | + |
| 68 | +This adapter supports First Party Data via `ortb2`: |
| 69 | + |
| 70 | +- `ortb2.site.*` (name, cat, content, keywords, etc.) |
| 71 | +- `ortb2.user.*` (data, ext) |
| 72 | + |
| 73 | +### User Sync |
| 74 | + |
| 75 | +Panxo supports pixel-based user sync: |
| 76 | + |
| 77 | +```javascript |
| 78 | +pbjs.setConfig({ |
| 79 | + userSync: { |
| 80 | + filterSettings: { |
| 81 | + pixel: { |
| 82 | + bidders: ['panxo'], |
| 83 | + filter: 'include' |
| 84 | + } |
| 85 | + } |
| 86 | + } |
| 87 | +}); |
| 88 | +``` |
| 89 | + |
| 90 | +### Additional Notes |
| 91 | + |
| 92 | +- **Net Revenue**: Bids are returned as net revenue. |
| 93 | +- **TTL**: 300 seconds (5 minutes) |
| 94 | +- **Currency**: USD |
| 95 | +- **Safeframes**: Supported |
| 96 | +- **Advertiser Domains**: Available in bid responses at `meta.advertiserDomains` |
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