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feat(lifecycle): motif families + mechanism policies [LTV-Pi] #116

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shaypal5 merged 3 commits into from
Jun 12, 2026
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feat(lifecycle): motif families + mechanism policies [LTV-Pi] #116

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feat(lifecycle): motif families + mechanism policies [LTV-Pi]
shaypal5 Jun 11, 2026
fc0b45a
docs(ltv): record LTV-Pi (#116) in roadmap + agent-plan [LTV-Pi]
shaypal5 Jun 11, 2026
43e0e37
fix(lifecycle): address self-review findings on mechanism policies [L…
shaypal5 Jun 11, 2026
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7 changes: 4 additions & 3 deletions .agent-plan.md
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Expand Up @@ -52,9 +52,10 @@ merged (#111); Pg.2 (split lead-scoring schema: entity rows/ALL_ROW_TYPES/
ALL_CONSTRAINTS/LEAD_SNAPSHOT_FEATURES/CONVERTED_WITHIN_90_DAYS moved to
`schemes/lead_scoring/`; shared primitives stay in `schema/`) opened as **#112**. All M2 moves byte-identical. Sibling `leadforge-datasets-private`
consumes bundle files, not internals — no lockstep update needed (heads-up
issue #8). Next: `LTV-Pg.2` merged (#112). **LTV-M3** started: `LTV-Ph` (lifecycle customer
population builder) opened as **#113**. Next: `LTV-Pi` (lifecycle motif
families + mechanism policies).
issue #8). Next: `LTV-Pg.2` merged (#112). **LTV-M3**: `LTV-Ph` merged (#113); `LTV-Pi`
(lifecycle motif families + mechanism policy — ChurnHazardParams,
ExpansionPropensityParams, PaymentFailureParams, assign_lifecycle_mechanisms()
+ 74 tests) opened as **#116**. Next: `LTV-Pj`/`Pk` (simulation engine).

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4 changes: 2 additions & 2 deletions docs/ltv/roadmap.md
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Expand Up @@ -157,13 +157,13 @@ Total: ~19 PRs across 9 milestones.

> Built directly under `schemes/lifecycle/`.

- [ ] **`LTV-Ph`** — `feat(lifecycle): customer population builder` (**PR #113**). Customer
- [x] **`LTV-Ph`** — `feat(lifecycle): customer population builder` (**PR #113**). Customer
entities, 5 new latent traits, **staggered start dates** ending at the
absolute `observation_date` (D4); seam for future chained generation (D3).
- Tests: determinism, latent distributions, staggered-start spread, FK
integrity, acquisition-window boundary.
- Labels: `type: feature`, `layer: simulation`
- [ ] **`LTV-Pi`** — `feat(lifecycle): motif families + mechanism policies`. 5
- [ ] **`LTV-Pi`** — `feat(lifecycle): motif families + mechanism policies` (**PR #116**). 5
retention motif families; `assign_lifecycle_mechanisms()` mapping motif →
churn/expansion/payment params.
- Tests: per-motif param tables, dispatch, determinism.
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